Handmade vegan fragrances rooted in Icelandic heritage.
Fischersund is a family-run artistic brand based in Iceland, blending scent, art, and nature into a unique sensory experience. Founded by siblings Jónsi – of Sigur Rós – Lilja, Ingibjörg, Sigurrós and run with their partners Sindri and Kjartan, the fragrance brand operates from a historic black house at Fischersund 3, formerly Jónsi's music studio. The creative hub now houses a perfumery where vegan fragrances are handcrafted using Icelandic herbs and oils sustainably harvested from the wild. The brand’s ‘nose’, Jónsi, followed his passion for perfumery to teach himself the craft, blending his love for music with inspirations from art and nature. Fischersund’s flagship store in Reykjavik brings to life its aesthetic manifesto, harmonising scent, sound, and visuals into an immersive experience.
process Fischersund
Fischersund fragrance begins with a dream or memory, deeply rooted in the essence of Iceland and the connections of family.
Individual scents are identified, isolated and blended to find the right balance of low, high and mid notes- much like a song.
“Drawing inspiration from the notion that both scent and music evoke memories, we craft each perfume by beginning with a memory and crafting an immersive experience around each fragrance.”